Making Sales Reps More Productive
Quantitative Segmentation and Engagement Modeling
Our modeling efforts helped our client determine which learning, education and communication efforts were most effective at helping representatives provide a broader offering with improved service quality.
Large CPG Manufacturer Assess Sales Channel Effectiveness
Quantitative Modeling of Channel Effectiveness.
Our groundbreaking model was the first of its kind to isolate the effect of marketing activities and on-premise sales impact on retail channel uptake.
Designing Events for a Post-Covid World
Quantitative Segmentation and Attendance Driver Analysis
Using our analysis, a large-scale event organizer was able to anticipate attendance and develop a mix of virtual and physical events that would serve the needs of multiple constituents.